Phil Parkinson.
I don’t know who this fool is, but he is responsible for THE most offensive marketing of the past year, and that includes the fool woman who did that ridiculous, glamorized domestic violence ad for her salon in Canada. No, really. This happened. For more details, check my archives.
I stopped everything I was doing specifically because this was too disgusting. This lands you in the oh, HELL no!! section of dumbasses.
Pictures of the Auschwitz, posing as a threat to calories?! Millions of people were starved, tortured, murdered and this location was base camp 1 for human injustice and your idea was to use this for your gym?! You showed no remorse, and were thrilled when your Google numbers went up!
To do something this crass for the sake of bringing up membership numbers in your gym, is reprehensible. You managed to bypass all of the Republican caucus nonsense and go straight to the head of the line. You win for the week, marketing genius!